We build to understand.

BudAI Labs makes games that take empathy seriously. Part studio, part applied research practice: we prototype, we measure, and we publish what we learn along the way.

Now building

Two worlds, one question: how does play build understanding?

Research · Unity

Athena

An open world adventure for neurodiverse children, built around a fox companion that earns your trust rather than demands it. Athena is both a game and a study of how understanding grows between different kinds of minds.

In development, pilot in preparation

Join the closed alpha waitlist

Unannounced · Unreal Engine

Project Vimana

A narrative game we are not ready to talk about yet. What we can say: it is systems driven, it is premium, and it is being built with the same question in mind. More when it is ready.

In development

The practice

We think in public.

Building to understand means showing the work, not just the trailer. The studio publishes its thinking and releases its tools.

UGC Inside

Essays on user generated content, production craft, and how games actually get made.

    Read on Substack

    Production Canvas

    A free planning tool for game teams, available as a Claude Code plugin.

    claude plugin add sunifyre/production-canvas
    View on GitHub

    Advisory & production

    From prototype to ship.

    We bring the same discipline we use in R&D—prototype, measure, and learn—to help partner teams see what is in the way and ship what matters.

    Game Production Diagnostic

    €1,500 · One week · Fixed price

    Live Event Pressure Test

    €1,500 · One week · Fixed price

    Explore both interventions

    About

    A small studio with long roots.

    Our founding team brings 20+ years of production and product leadership across Electronic Arts, PopCap, Microsoft, Ubisoft, and The LEGO Group. We have shipped live events on Roblox and built a creation tool in UEFN in partnership with Epic Games.

    Budai is the laughing monk with the cloth sack: he travels light, gives freely, and always finds the joke. The AI sitting in the middle of his name is not an accident. That is the studio we are trying to be.

    Leadership20+ years in production and product
    ExperienceElectronic Arts, PopCap, Microsoft, Ubisoft, The LEGO Group
    Shipped workRoblox live events and a UEFN creation tool with Epic Games
    Founded2026, Aarhus
    FocusGames, empathy research, tools
    EnginesUnity 6, Unreal Engine 5
    ApproachPrototype, measure, publish

    Contact

    Working on something that needs understanding?

    Researchers, publishers, studios, and the simply curious: we would love to hear from you.

    hello@budailabs.com